About John

Learn more about John Capper

Over 30 years of leading in the boardroom and doubling profits

John Capper has enjoyed a long career in finance and business management.

With a background in accountancy, John rose through the industry to lead 450 staff, across 12 offices, in RSM Bentley Jennison’s Audit, Tax and Advisory Services Division.

Following the sale of Bentley Jennison, John founded John Capper and Co. in 2010. The business focuses on all aspects of finance and business management, working with ambitious companies which are looking for growth.

View Testimonials


John is part time Executive Director at EGIAN, the European Group of International Accounting Networks and Associations.

The European Commission and Accountancy Europe have recognized EGIAN as the body that represents mid-tier International Accounting Networks and Associations within the European Union.

As Executive Director, John promotes EGIAN and encourages members to develop opinions and policy papers for use by the members and key audiences such as European Institutions (EC, EP, Council).

EGIAN presents views and opinions on the main regulatory and policy issues which are most likely to have an impact on the members and the accountancy profession.

What is EGIAN?


John is a much sought after business mentor, working with the Let’s Do Mentoring team at the Staffordshire Chambers of Commerce to encourage entrepreneurs and business owners.

He was also the founding President of the Staffordshire Moorlands Chamber of Commerce, successfully working to set up a business group which is well used by companies in the towns of Leek, Biddulph, Cheadle and the outlying rural villages.

Outside of work, John is a leading light in the Scouting movement and is currently the Treasurer for its local International Activity Centre at Kibblestone near Stone.

He is also very keen on motor sport, regularly visiting Le Mans for the 24-hour race and building his own Caterham Super Seven kit car.

Financial Direction

Lizzie Ward

I began to work with John Capper around two years ago. I’d previously had a business coach, who had retired, and knew the great value that a skilled outside eye can add to a business.

John immediately exceeded my expectations. The 2020 Covid-19 pandemic has hit the economy of the UK, but with John’s support, we’ve been able to keep SAS Water on an even keel and on track for future growth.

Client Testimonials Lizzie Ward
Rhys Larcombe John is highly professional and knowledgeable individual who has been a great help when organising our business. He has provided us with valuable information about opportunities in our business growth. He is and will continue to be a great friend of The Capture Factory. Client Testimonials Rhys Larcombe Alastair Machin, Chaffinch Group John’s level of knowledge and professionalism, gained through years of advising and working in business, were of great benefit to Chaffinch. Through one-to-one mentoring sessions, John helped me to apply a different perspective to build on my ideas, help to devise a strategy and to implement this to provide real and tangible outcomes. Client Testimonials Alastair Machin, Chaffinch Group Amanda McDonald John is extremely knowledgeable about business growth and development, particularly in generating growth through financial rigour. As a business coach to Partners in Creative Learning, I felt that he brought a new perspective to the organisation and identified opportunities for a new, more commercial approach. I have also attended a coaching session hosted by John which I found to be valuable and motivating. Client Testimonials Amanda McDonald Andrew Dukesell I attended a 1/2 day Business Strategy & Planning Workshop with John Capper. I found John to be extremely professional, relaxed but informative and very knowledgeable. I came away from the session with many ideas to expand and develop my business and was also hungry for more. I would not hesitate to engage John's wealth of experience and wisdom again in the future, and I would certainly recommend John to anyone wishing to develop and grow their own business. Client Testimonials Andrew Dukesell David Wellings Over the years John and I have worked together with a number of business clients, and in every situation John seems to have an intrinsic ability to understand the client’s situation, ask pertinent questions and offer genuine, immediate, experienced led solutions. He is very well respected within our team of business mentors - I would have no hesitation in recommending John as a Business Coach / Mentor. Client Testimonials David Wellings Ian Hazeldine John has provided business coaching to us and helping us steer our company in the right direction. John's wealth of experience, friendly approach and professionalism has helped us greatly. Not only does he have the business sense and knowledge in his coaching, but he will also recount his real life experiences when offering advice and guidance. In addition to this he is a thoroughly nice person who is always willing to go out of his way to help others. I have absolutely no hesitation in recommending John to anyone in need of business coaching services. Client Testimonials Ian Hazeldine Mandy Robinson John has provided us with sound strategic ideas and creative thinking in business development. I would highly recommend John to anyone that wants to be more successful, or make more money. We look forward to working with him as a coach in the near future. Client Testimonials Mandy Robinson Sue Allport The launch of the 'Business Growth Club' was engaging and led by experts. What sets this program apart is that it achieves an important balance between inspiration and sound planning of the practical steps to reach the very business goals we're inspired to set. The training delivered over the course of a year appeared almost like a map, with which businesses can plot a logical route for stable growth. Which IS something very new! Client Testimonials Sue Allport Tony Burgess I have had the great pleasure of experiencing John Capper coaching and mentoring people expertly. His wisdom, skills, knowledge and attitude mean that he can offer so much to business owners and key people in organisations. I highly recommend John Capper. Client Testimonials Tony Burgess

John has worked with a number of clients over the years. Take a look at some of his projects below.

Read More